Sony Pictures Television (SPT) Networks’ Dutch premium movie channel Film1 has rebranded with a new look and new idents, starting September 1.
SPT owns and operates five premium pay TV channels under the Film1 umbrella along with its Film1 Go service. Two of the channels will be renamed, Film1 Comedy & Kids and Film1 Spotlight will become Film1 Family and Film1 Drama respectively. The other three channels will remain unchanged, Film1 Premiere, Film1 Action and Film1 Sundance.
SPT acquired the business a year ago from Liberty Global, who had to sell the Film1 premium channel business after acquiring cable operator Ziggo. The Film1 premium channels compete with the three HBO channels and the HBO Go TV everywhere service. HBO is a joint venture between Ziggo and HBO Europe.
Film1 is available on most of the country’s distribution platforms, including Ziggo, KPN and M7.
