ADB has announced improvements to the multiscreen user experience on its new Graphyne 2 platform.
Graphyne 2 will receive its debut at IBC 2016 (Amsterdam 8-13 September) is a feature-rich client device and back-end software platform, optimised for pay-TV network operators and service providers.
ADB says today’s challenge for operators is that interface screens, control methods and features can vary dramatically between devices, forcing them in most cases to invest in ongoing and expensive development programmes to achieve feature parity across the device ecosystem.
The online Graphyne 2 Multiscreen UX offers optimised user interfaces for a range of device technologies with common business logic, providing a seamless user experience between mobile devices, tablets, PCs, smart TVs and STBs – as well as a roadmap for the TVs supporting operator apps, which can be added to the HbbTV 2.0 specification.
“Subscribers want to enjoy content through whatever device they prefer, along with access to extended features such as search, personalisation and recommendations in a consistent platform that takes advantage of the strengths and overcomes the weaknesses of each device,” said Wojciech Doganowski, VP Product Marketing, Personal TV at ADB.
Graphyne 2 Multiscreen UX is available in either a broadcast profile, with fully embedded middleware supporting OTT services, or through online end-to-end pre-integrated solutions. graphyne2, including Multiscreen UX, will be available for demos at IBC, in Hall 5, on stand 5.B60.
