Scripps Networks Interactive has struck its first channel supply deal in Israel.
It’s launching Food Network, Travel Channel and Fine Living on Cellcom. The portfolio of HD channels will debut on September 1 and will be subtitled in Hebrew.
“As Scripps Networks continues its expansion, it is rewarding to see the demand and impact we’re having in such an important market like Israel. With our full portfolio launching on Cellcom, we are confident that our localised content will resonate with new viewers, providing them with world-class lifestyle programmes that celebrate everything that is bold, fun and entertaining,” said Phillip Luff, Managing Director, UK & EMEA, Scripps Networks Interactive.
The Food Network, Travel Channel and Fine Living schedules will offer hundreds of hours lifestyle programming. The schedules will feature top rating titles including Diners, Drive-Ins and Dives and Paul Hollywood City Bakes on Food Network; House Hunters International and World’s Greatest Motorcycle Rides on Travel Channel; and Giada Entertains and Million Dollar Contractor on Fine Living.
In the UK & EMEA, Scripps Networks distributes three lifestyle brands on DTT and pay-TV platforms. Food Network, Travel Channel and Fine Living are collectively available in nearly 120 countries and territories, with 10 feeds broadcast in 23 languages.
