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OTT in China: ZTE sets the scene

April 27, 2016 13.54 Europe/London By Chris Dziadul

ZTEChina boasts the world’s largest IPTV market, with 50 million households receiving services at the end of 2015.

This, in data provided by ZTE at a presentation at TV Connect, was 9 million more than a year earlier.

China also has the world’s largest cable market, with 240 million households, as well as the second largest box office market, worth $6.78 billion, as of 2015.

It also has significant internet video uptake, with 503.91 million online video users in 2025 (+16% y-o-y) and 405.08 million mobile users (+30% y-o-y).

Furthermore, in 2015 17% of OTT video users paid to watch content.

Telcos address the challenge of OTT by bundling, focusing on the quality of their networks and offering value added services.

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Filed Under: Event Coverage, OTT, Platforms, TV Connect Tagged With: China Edited: 27 April 2016 13:54

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About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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