Video content metadata platform Babeleye has been selected to manage the metadata for two channels offered by AfricaXP.
Babeleye will handle programming information for the East African pay-TV platform Zuku and SVOD service WatchAfrica.
AfricaXP delivers a full catalogue of quality African content channels via a cloud-based content delivery platform directly to broadcasters across the entire African Sub-Saharan region.
“Babeleye’s wide expertise in delivering rich metadata and adapting existing formats to different EPG technologies allows us to slash operational times and satisfy the requirements of our TV platform partners,” said Craig Kelly, CEO, AfricaXP. “We wanted to work with a partner who has significant experience in the region, and the Babeleye platform also help us provide better and more customized programming information for a broad range of content, improving the end-user experience.”
Babeleye has recently opened a new office in South Africa, its second office on the continent and its first in sub-Saharan Africa.
” By implementing Babeleye metadata solutions, AfricaXP can more efficiently include rich program descriptions, multilingual EPG information, and more, thus increasing its programmes’ exposure and presence on partners’ TV platforms,” explained Hamid Ouddane, CEO, Babeleye.
Babeleye offers rich metadata for EPG and video catalogues spanning a wide variety of international content. The platform also provides comprehensive analytics and editorial recommendations to boost content discovery.