RR Media has appointed David Treadway as the joint managing director for Europe.
Treadway will join existing managing director for Europe, Simon Kay, who will continue to focus on his role as Head of Global Content Preparation.
He has previously been CEO of WRN Broadcast. Prior to this, Treadway held a number of senior executive roles at Virgin Media, 3i plc and the BBC.
In his new role at RR Media, Treadway will be responsible for developing and enhancing RR Media’s 24/7 broadcast services, including channel origination, multi-platform and distribution from RR Media’s European Media Centre in London.
“To have such an experienced business leader with a proven track record in the broadcast and media industry join RR Media will help us expand our business and customer base in Europe,” commented RR Media’s CEO, Avi Cohen.
“He is vastly qualified to lead our team on a day-to-day level as we strive to continue evolving and improving our business and service offering in Europe.”
“I’m excited to be joining RR Media at this time. They sit right at the centre of a dynamic and fast-moving industry and are ideally positioned to capitalise on new and exciting business opportunities in the evolving media landscape,” added Treadway.
“As content owners and broadcasters develop their content offering, RR Media will also be there to help with innovative solutions to enrich the user experience and grow revenues for customers.”