The Polish national commercial broadcaster TV Puls will hold talks with prospective partners this spring and summer, according to its president Dariusz Dabski.
Speaking to Wirtualne Media, he added that it has already been approached by, amongst others, companies with pay-TV channels. They are seeing the audience shares of those channels being eroded by DTT and the internet and are looking for synergies and scale.
Although Dabski expressed a preference for TV Puls finding a strategic partner, he said that the options of a capital investor or entering the stock market were also being considered.
Dabski revealed that TV Puls’s revenues in 2015 amounted to PLN200 million (€44.9 million) and are projected to grow by 20% this year.
Programming costs were PLN100 million and the level they will increase to this year will depend on the dollar exchange rate.
TV Puls is the third largest commercial broadcaster in Poland after Polsat and TVN.
The outcome of the talks with prospective partners should be known by this autumn.
