“This was another great holiday season to be a Prime member, and we welcomed three million new members in the third week of December alone,” said Jeff Bezos, founder and CEO of Amazon.com.
“Over 200 million more items shipped for free with Prime this holiday, and members doubled their viewing hours of Prime Video compared to last year with the Amazon Original Series The Man in the High Castle leading the way as the most watched TV season ever on Prime Video.”
The most popular movie watched on Prime Video this holiday season was The Hunger Games: Mockingjay Part 1, while t he most popular movie watched on Christmas was Interstellar. The top streamed holiday movie available on Amazon Video on Fire TV was Christmas Classics Volume 1 (a collection of eight Christmas classics such as Rudolf the Red-Nosed Reindeer and Frosty the Snowman).
This was also the biggest holiday for Amazon Device shipments, with sales twice as high as during the record-setting holiday last year. The Fire tablet was the best-selling Amazon device. The Fire tablet, Amazon Echo and Fire TV Stick were three of the top five items ordered on Christmas Eve through Prime Now.