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Discovery plans teleshopping in Germany

December 15, 2015 22.03 Europe/London By Jörn Krieger

Discovery CommunicationsThe German media authorities have granted Discovery Communications Deutschland a licence for the operation and nationwide distribution of a teleshopping service under the working title D-Shop for eight years.

The offering will be broadcast each night between 01.30 and 08.30 CET and comprise teleshopping programmes produced in-house and provided by third parties. Distribution will be on Eurosport’s slot on Astra (19.2° East) and on cable networks.

The service which targets adults between 20 and 59 years of age will focus on products from areas such as sports, music, movie DVDs, cars, tools and outdoor equipment.

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Filed Under: Distribution, DTH, Newsline, Platforms, Satellite, Shop, TV Tagged With: Astra, D-Shop, Discovery Communications Deutschland, Eurosport, Germany, teleshopping Edited: 17 December 2015 17:36

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About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

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