UK media company Perform Group has acquired the exclusive rights to broadcast English Premier League matches live and on-demand in Germany, Austria and Liechtenstein from the start of the 2016/17 season, ousting previous rights holder Sky Deutschland.
The three-year deal of which financial details have not been disclosed also allows Perform to screen live and on-demand Premier League games in Switzerland and Luxembourg on a non-exclusive basis and includes clip rights across all five countries.
Perform which operates sports portal Spox.com wants to show the Premier League games on the OTT service it plans to launch in selected markets in 2016. The company’s growing rights portfolio for the service also includes La Liga, Serie A, Ligue 1, NBA and NFL.
“The arrival of Bastian Schweinsteiger and Jürgen Klopp has further increased interest in the Premier League across the German-speaking markets, and it is an exciting addition to our already extensive portfolio of exclusive live and on-demand content on our upcoming OTT offering,” said John Gleasure, Chief Commercial Officer of Perform OTT.
He added: “We will continue to add a range of both international and local rights to the service before our 2016 launch, and look forward to announcing further acquisitions in the very near future.”
