Already the iPlayer is present on the majority of the top-selling smart TVs as well as streaming boxes that include the Amazon Fire TV, Roku and Google Chromecast. It has however been absent from the Apple device. An earlier attempt to create a hacked version of the iPlayer for Apple TV was shut down by BBC lawyers.
To date only Sky has been the only UK broadcaster with a presence on Apple TV; with the new version featuring an app store for the first time, this could change.
There are a number of key differentiators in the new Apple TV, including the ability to search for content using voice control.