Ireland’s freshly rebranded cablenet is becoming a mobile operator. UPC Ireland officially became Virgin Media on October 1 and on Monday launched its first mobile service with a free mobile offer for existing customers.
The new service is offered over the network of Hutchison Whampoa-backed Three.
On conclusion of the offer customers will pay a monthly €25. There is also a 1 GB mobile plan for just €15 a month, which includes 1GB of data, 250 minutes and 250 texts. Ronan McEvoy, Head of Mobile, Virgin Media said: “We’re shaking things up from the start by exclusively offering our existing customers free and unlimited Virgin Mobile for 3 whole months. It’s got everything you need in one easy-to-understand SIM Only plan, with infinite data, calls and texts.
“This is Ireland’s best unlimited mobile plan. We’ve also cut out the red tape, so our customers can try our mobile service and see the savings straight away with a short 30 day mobile contract. This is just our first step, with loads more to come for Virgin Media customers”.
Virgin Media, now run as a part of Liberty Global’s UK operations, was launched at a star-studded party in London featuring Virgin Group founder Richard Branson and Magnus Ternsjö, CEO of Virgin Media in Ireland.