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Victorious expands passion platform globally

October 6, 2015 15.00 Europe/London By by ROBERT BRIEL, MIPCOM2015, CANNES

victorious-logoVictorious, the passion platform that powers interactive communities for the world’s biggest creators, today announced its international expansion to Europe, Latin America and Asia-Pacific.

Victorious will now launch interactive communities in over 12 countries outside of North America. Amongst the first international publishers to launch communities for their fans is broadcaster RT (Russia Today).

Victorious is a builder of apps, originally for YouTube stars, who want to interact with their fans – hence the tagline ‘passion platform’.

Creators, ranging from individuals to media companies from around the globe, can house all of their multimedia content in their own app, interact more deeply and directly with their fan communities and unlock new revenue streams. By utilising the Victorious technology engine, creators can quickly deploy their communities through feature-rich mobile apps in a matter of minutes.

“We are very excited to expand Victorious globally and partner with the best creators on the planet. Our aim is to empower those creators, by ensuring they have control over how they engage their fans,” saif Tony Zameczkowski, VP and managing director, International of Victorious.

“Bringing the Victorious platform to creators, personalities and media companies in over twelve markets is particularly important given the exponential growth in online audiences outside North America. Superfans are everywhere and we are excited to bring billions of superfans closer together in the palm of their hands.”

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Filed Under: MIPCOM, Newsline Tagged With: MIPCOM2015, Victorious Edited: 6 October 2015 15:00

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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