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Soft at Home demos first UHD/4K software

September 10, 2015 05.46 Europe/London By Julian Clover

Soft at Home says it plans to demonstrate the first independent set-top box product that integrates HDR technology.

It will be seen at IBC 2015 in Amsterdam, which opens today.

“At SoftAtHome, we believe that HDR delivers a significant improvement in viewing experience, irrespective of screen size or viewing distance,” explained Michel Degland, CEO, SoftAtHome. “The next generation of immersive television is coming HDR is the best way for operators to start delivering the HDR experience.”

The HDR technique has been well known in photography for the last two years; already it seems that it will be one of the buzzwords belonging to IBC 2015.

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Filed Under: IBC Special, Newsline Edited: 10 September 2015 05:46

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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