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German Bundesliga plans international football app

August 12, 2015 18.15 Europe/London By Jörn Krieger

BundesligaGermany’s national football league Deutsche Fußball Liga (DFL) wants to launch its own app for smartphones and tablets during the forthcoming Bundesliga season.

“Digitalisation provides Bundesliga with additional opportunities to communicate even better with fans in Germany and around the globe,” DFL’s managing director Christian Seifert told German news agency dpa.

DFL plans a German and an international version of the app with news from the Bundesliga.

In the new season which commences on August 14, 2015 DFL also wants to launch a video-on-demand service. The offering dubbed Bundesliga Forever will provide fans with archive material including Bundesliga matches, season’s highlights, player portraits and background features.

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Filed Under: Editor's Choice, Multiscreen, Second Screen, Top Story Tagged With: app, Bundesliga, DFL, football, Germany Edited: August 14, 2015 09:19

About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

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