MTG has announced a five year agreement with the National Hockey League. The Nordic pay-TV operator has also reached agreement to broadcast the 2016 World Cup of Hockey.
MTG has held the NHL rights since 2009, and will own the exclusive Nordic rights to all regular season games, the Stanley Cup Playoffs, the Stanley Cup Final, and key NHL events over the next five years. The renewal covers both broadcast and online rights.
“The NHL is a great league with a huge and loyal fan base in the Nordics. Our channels and sites are home to thousands of hours of a wide range of live sports every year, and we are making premium content like the NHL available on multiple screens so as to grow the community further. We look forward to building on our successful long term partnership with the NHL organization and brand,” said Jørgen Madsen Lindemann, MTG President and CEO.
MTG today also announced an agreement with the NHL and the NHLPA to broadcast the 2016 World Cup of Hockey, a two-week tournament taking place in Toronto, Canada from September 17 to October 1, 2016 and featuring eight teams of the world’s best hockey players.