The Lithuanian incumbent Teo has launched a new service for smart TV viewers.
Known as Cinema Club, it gives viewers access to at least 50 carefully selected and well-rated films of various categories for home viewing for the same cost as a cinema ticket – LTL15.54, or €4.50 – a month.
Viewers can chose from not only foreign but also Lithuanian films, with the titles constantly updated.
Commenting on the new service, Vilma Marciuleviciute, head of Teo’s product and business development unit, said: Working people usually can afford about two and a half hours for entertainment and leisure per day. Therefore, selected films available to Cinema Club smart television subscribers guarantee quality content, save time and family budget. Over two thirds of Teo smart television subscribers still use home movie rental service”.
