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HbbTV reaches breakthrough in Germany

March 5, 2015 10.46 Europe/London By Jörn Krieger

HbbTV Markt Deutschland 2014 (Deutsche TV-Plattform)HbbTV has established itself in Germany: 92% of the connected TV sets sold in 2014 were compliant with the interactive multimedia standard, corresponding with 4.2 million devices, according to the latest figures released by industry association Deutsche TV-Plattform based on market data from GfK Retail & Technology.

60% of the TV sets sold in Germany in 2014 – 4.8 million devices – were connected TV sets (Smart TV).

In total, 14.7 million HbbTV-compliant reception devices were sold in Germany since 2008 (see chart). Besides TV sets, the figure includes set-top-boxes, DVD players and Blu-ray players.

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Filed Under: Hybrid, Newsline, Research Tagged With: Deutsche TV-Plattform, Germany, HbbTV, Smart TV Edited: March 6, 2015 11:45

About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

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