This comes a year after Vera Pinto Pereira joined FOX as COO for FIC Southern Europe and Africa in January 2014.
Vera will continue to report to Adam Theiler, EVP of FIC Southern Europe and Africa, who said of her promotion: “Vera joined FIC with extensive and relevant Pay-TV experience and has since demonstrated not only her ability to lead across business units but to build first-rate partnerships with our affiliates and advertisers. Her promotion to Managing Director of FIC Spain and Portugal is a testament to her applied vision, persistent drive and tireless dedication to the teams that deliver world class FOX and National Geographic Channels every day. A pioneer in Portuguese Pay-TV, Vera’s new role will allow her a more central, active, role in shaping the future of FIC Channel brands in Iberia.
Prior to joining FIC, Vera launched and managed Portugal Telecom’s Pay-TV platform – MEO. In other previous roles, she was TV Service Director at ZON Optimus (formerly TVCabo) ; and before that she founded Innovagency, a Portuguese consulting company focused on strategic and technological innovation: Vera also worked as an Associate at Mercer Management Consulting, on a variety of projects for several national and multinational organizations within different industries.