Turner Broadcasting UK’s general entertainment channel truTV has launched on TVPlayer, an over-the-top TV platform in the UK.
Under the agreement, TVPlayer has licensed multi-platform live streaming rights, together with seven day catchup across truTV and truTV+1.
The programming will be viewable on WiFI, 3G and 4G allowing consumers to access truTV’s programming from anywhere in the UK. The live streams are available now, with catchup following later in Q.1 this year.
“TVPlayer has seen significant growth through 2014 and we are committed to extending the content offering for our loyal users,” said Adam Smith, founder and CEO of TVPlayer.
“truTV is the first of a portfolio of additional channels to be added to TVPlayer this year and we are particularly excited that the content is being made available both live and on demand.”
