CBS News and CBS Interactive have launched the first digital streaming news network CBSN.
The new streaming service will allow internet-connected consumers to watch live, anchored news coverage on their connected TV and other devices. At launch, the network is available 24/7 and makes all of the resources of CBS News available directly on digital platforms with live, anchored coverage 15 hours each weekday. The OTT service is ad-supported and can – at least for the moment – be accessed worldwide on CBS News.
“CBSN is an important example of how CBS is able to leverage the unique strengths, talent and competitive advantages of its businesses to create exciting, highly competitive new services that meet evolving audience preferences for content consumption,” said Leslie Moonves, president and CEO, CBS Corporation.
“There’s a tremendous opportunity on these platforms for a true round-the-clock newscast. We’re confident this service will appeal to both traditional news consumers and a whole new set of viewers.”
CBSN will be available on CBSNews.com and its mobile website, connected TV devices including Amazon Fire TV, Roku players and Roku TV, and others, as well as the newly launched CBS News app for Windows 8/8.1 and Windows Phone 8/8.1 available through the Windows Store and Windows Phone Store. CBSN will also be available on the CBS News apps for Android and other platforms before the end of the year.
The network features a 60-minute format delivering live, updated news content from 9.00 am – midnight ET every weekday at launch, and it takes advantage of the interactivity of digital platforms through a video player and on-screen interface. It gives viewers the full flexibility within each hour to control what they watch and when they watch it via PVR-like functionality that allows them to watch previous segments and jump back into live programming seamlessly and across devices.
