BSkyB’s NOW TV has been made available for the first time on a UK mobile network. It is being offered to Vodafone’s new and upgrading Red 4G customers, with a special promotion in place for three months for those who sign up before Christmas Eve.
The promotion will see the Sky Movies Pass, giving access to over 800 of the biggest and latest Hollywood movies, provided for no extra cost during the three month period.
Customers signing up to the Red 4G plans will also be offered a NOW TV Entertainment Pass, giving live and on demand access on the move to more than a dozen pay-TV channels, including Sky1, Sky Atlantic and Fox. The pass also gives unlimited access to hundreds of TV box sets, including Modern Family, Moone Boy and An Idiot Abroad.
Pay Monthly customers will get the NOW TV Entertainment Pass at no extra cost for the full length of their contract as part of 4G Red L, XL or XXL plans. The NOW TV Entertainment Pass will also be available for customers who choose £30 or £40 Red Freedom Top Ups.
Commenting on the launch of NOW TV on Vodafone, Cindy Rose, the latter’s consumer director, said: “This is a fantastic addition to our content partnerships, especially with Christmas coming up fast. With NOW TV Entertainment and Sky Movies Pass on NOW TV our Red 4G customers will be able to see what’s happening on Sky Atlantic’s The Wire before watching The Secret Life of Walter Mitty. This extension of our partnership with Sky is a great way to kick off Christmas, giving our customers yet more great content they can watch on their devices, whenever they want to and wherever they are. This focus on brilliant content is why over 250,000 new 4G customers joined us in September alone and we look forward to welcoming many more to our network over the next few months.”
Gidon Katz, director of NOW TV, added: “We’re thrilled that Vodafone Red 4G customers will be able to watch anything from The Wolf of Wall Street to Lost through NOW TV. It’s great news for those who enjoy TV on the go on their mobile or tablet, or who want to curl up and catch must-see TV as the nights draw in.”
NOW TV is available to anyone 18 or over in the UK with a broadband or 3G/4G connection across a wide range of connected devices including NOW TV Box, PC, Mac, selected Android smartphones and tablets, iOS devices, PS3, PS4, YouView, Xbox One and Xbox 360.
However, the Sky Movies live channels, and Entertainment Month Pass are not available on YouView.
TalkTalk customers with YouView can purchase a Sky Sports Day Pass.