Based in Johannesburg and reporting to Adam Theiler, executive VP for Southern Europe and Africa, she will be responsible for all FIC brands in Africa including FOX, FOX Crime, FOX Movies, FX, National Geographic Channel, Nat Geo Wild, National Geographic Gold, FOX Sports, FOX Sports 2 and Baby TV.
Prior to joining FIC, Bekker was MD of Wananchi Programming Limited, a Wananchi Group company created to develop and manage bespoke channels under the triple play and pay-TV provider’s consumer brand, Zuku.
Before joining Wananchi, she worked independently through her own company, Octant Strategy and Business Development, a services and partnering provider for the broadcast/media sector.
Earlier in her career, she held several positions in content management and general management at the SABC, the South African public broadcaster.
Commenting on the appointment, Adam Theiler said: “Hannelie has the same dynamic spirit that we all share at FIC. She will be an extraordinary asset to FIC, and will lead and extend our operation throughout Africa, which is a key market with a mature business operation and strong brand and affiliate distribution. Hannelie’s experience and track record in senior roles at numerous TV production companies throughout Africa not only make her the best possible person to manage FIC Africa, but also a prominent figure within Africa’s TV industry who can help FIC to consolidate its objectives in the region. I am delighted to welcome Hannelie to our executive team.”