The move will enable advertisers to specifically target the Austrian audience. The sales of the advertising slots will be handled by local agency IP Österreich.
The Austrian version of RTL Nitro will take over the slot of Austrian music channel gotv on Astra (19.2° East) which will move to another frequency.
With movies, series and original productions, RTL Nitro mainly targets a male audience. The free-to-air channel already operates an advertising window for Switzerland.