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Cisco sends a video plane through the cloud

September 11, 2014 07.00 Europe/London By Julian Clover

Yvette KanouffCisco is expanding its Videoscape Virtualized Video Processing (V2P) solution across multiple multiscreen platforms.

Rather than each screen and video format requiring a separate video production line with optimised hardware, Cisco V2P allows pay-TV operators to simplify overall operations by consolidating all their separate production lines into a single pool of hardware and software. V2P then “orchestrates” the common pool of hardware and software to deliver each individual form of video required for each screen.

“If you look at our data plane today, then you have a data plane for this, and a data plane for that and they’re each managed separately, and that’s the way our operators networks are today,” Yvette Kanouff, senior vice president and general manager, Service Provider Video Software Solutions, told Broadband TV News.

“An operator would build their dataplane specific to the set-top boxes, then when the customer got their devices they had to built a whole separate dataplane for that, so the consolidation of those was an important part of the process, and the virtualisation of that was the next step.”

Kanouff said that operators were relying on third party CDNs, when really they were still one themselves.

Cisco will also be showing the latest version of its Snowflake UI, while with 4K on the horizon, the set-top boxes are HEVC compatible with enhancements made as the chipsets are themselves enhanced.

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Filed Under: Event Coverage, IBC Special Tagged With: Cisco, Cloud Edited: 10 September 2014 20:32

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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