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Xstream appoints global alliance director

September 2, 2014 08.54 Europe/London By Robert Briel

Morten_Søger_Global Alliance Director at XstreamMorten Søger has joined Xstream as their new director of global alliances.

Prior to joining Xstream, Morten held senior roles for SAP and Microsoft.

“I’m delighted to welcome Morten to Xstream. Morten brings strong experience gained across a range of senior management positions in the IT industry and in key areas directly linked to partnership, sales and customers.” Said Frank Thorup, CEO at Xstream.

“We’re experiencing a tremendous demands from various potential partners and we see a fantastic potential by partnering up stronger with prioritized partners. Also, stronger and more effective partnerships will be an important lever of realizing our 2015 vision of becoming top 5 in our global markets with Xstream MediaMaker”

“I’m excited to be joining Xstream as the company invest into further expanding its leadership position in the OTT & TV Everywhere sector” said Morten Søger.

“Xstream’s technology is not only well proven, but comes with a unique flexibility and a rich set of powerful API’s enabling Xstream to integrate with third party systems- creating added value to customers and partners. I feel confident that we will become successful with the global strategy when building partner trust by proving systematic joint business planning, seamless execution, and realize improved results in terms of increased customer satisfaction and revenue generation. Joint success for Xstream, partners and customers are the pivotal pillar of anchoring the successful long-term partner alliances, which we are now aiming at, and I am very excited to now be contributing to Xstream’s continued global expansion.”

As global alliance director, Morten Søger also points out that the ambition is to create a strong value adding partner eco system, though the key objective is to build qualitative capacity and effectiveness in the channel rather than recruiting a high number of partners.

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Filed Under: Newsline, People Tagged With: Denmark, Morten Søger, Xstream Edited: 2 September 2014 08:54

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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