The apps have also been submitted for LG and Panasonic. The app has been developed using TV App Agency’s award winning TV App Engine which enables developers to develop a single app and upon submission into the TV App Engine, create native apps for over 100 supported platforms.
TG4 Technical Director, Neil Keaveney said the roll out of the Smart TV App is another reflection of TG4’s agility and commitment to adapting to new technologies to deliver the channel’s quality content to the audience.
“Developing the TG4 app has been a perfect example of how we can use our TV App Engine technology to bring great content to multiple platforms and maximise reach for brands and content owners.” Explains Bruno Pereira, TV App Agency Director and Co-Founder.
Another major development sees the release of an updated and enhanced version of the TG4 web-based player, available through the browser (tg4.tv) on any device.
Launched in 2002, it was Ireland’s first TV Player, created and produced by TG4’s in-house team. The new upgrade makes it possible for users to create their own personal playlist and will offer a continuous live stream of TG4 content worldwide, withany rights-restricted content in the user’s region will be replaced seamlessly by other non-restricted TG4 content.
The third element of the latest TG4 smart move is the release of an updated and enhanced version of the TG4 Player app for iPad. This will be available free to download from the App store, worldwide, and will include access to the TG4 live stream as well as a catch up service for TG4 audiences. The TG4 player App is in addition to the seven existing Irish language Apps developed by TG4 for the kids audience, making TG4 the main App developers for Irish language content.
TG4 Head of Output, Lís Ní Dhálaigh said that these latest developments are significant milestones on TG4’s digital path: “It is important that Irish language content is accessible to audiences worldwide, and our new services ensure TG4 programmes are available around the globe. It also ensures our home audiences can catch up or watch live any time, any place, across all major devices”, she said.