The channel, which has previously been available only on DStv Premium, will now be part of the DStv Extra and Compact packages, alongside sister channel MTV Base.
With this new deal, VIMN will increase MTV’s reach in the South African market.
Alex Okosi, SSVP and managing director, Viacom International Media Networks Africa said, “We are excited to partner with MultiChoice to bring MTV’s world-class entertainment content to a wider audience base in South Africa via the DStv Extra and Compact packages. This provides us with a great opportunity to introduce more content and initiatives that deliver even greater value for our viewers and partners.”
Aletta Alberts, GM for Content for MultiChoice, said MTV will make a welcome addition to the DStv Extra and Compact packages: “We want our customers to have access to a wide variety of the best entertainment – MTV will delight young and young-at-heart Extra and Compact customers with its unique blend of cutting edge entertainment and music. Now more DStv customers can become part of the MTV generation.”
MTV will open to DStv Extra and Compact customers on Monday, August 25, with the primetime premiere of the channel’s flagship awards show, the 2014 MTV Video Music Video Awards. Performers at the awards, which take place at the Forum in Inglewood California, include, among others, Beyoncé, Maroon 5, Usher, Ariana Grande and 5 Seconds of Summer.