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Discovery breaks international records

July 25, 2014 11.26 Europe/London By Julian Clover

Discovery-Networks-AmsterdamDiscovery Networks International says it was able to ward off stiff competition from the World Cup to deliver its biggest ever quarter.

The broadcaster enjoyed a global audience of 621 million; an increase of 3% year-on-year. Social platforms saw a massive 250% increase.

JB Perrette, President, Discovery Networks International, said: “This outstanding performance is testament to the strength of our global business. Once again we’re raising the bar in the international content space on-air and online.”

Flagship network Discovery Channel reached 366 million viewers, while Animal Planet and TLC pulled in 252 million and 204 million respectively.

DNI’s free-to-air portfolio continues to flourish, adding 12% in Western Europe overall for the quarter with records being broken in Spain for Discovery Max’s coverage of the French Open tennis final.

There was also double-digit growth for Animal Planet, Investigation Discovery and Discovery Home and Health.

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Filed Under: Newsline Tagged With: Discovery Networks International Edited: 25 July 2014 11:27

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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