AirTies has announced that it has shipped 2.5 million wireless connectors since their launch in Q4 2012.
The Air 4400 connectors link existing STBs wireless routers enabling access to VoD and on demand content.
Deployed by Tier 1 European operators, they have resulted in 500% increases in downloads, 40% increases in content views and 17% increases in film rentals in only the first year.
According to a recent independent survey amongst 235 satellite and cable operators commissioned by AirTies, 67 saw inconsistent wireless coverage as a major barrier to delivering video services in the home.
Support calls relating to Wi-Fi connectivity in the home were also cited as one of the leading problem areas, whilst 36% rated the self-installation of wireless equipment by subscribers as their top wish.
Bulent Celebi, chairman and co-Founder of AirTies, said: “Satellite operators have a huge opportunity to increase their revenue with catch-up TV and on demand TV services. A key barrier to overcome is the cost of deployment and having a small device like the Air 4400 that can be delivered by post and installed by the user is a massive advantage.”
