TV App Agency, developers of Smart TV and Connected TV apps and Smart TV solutions specialists Foxxum have announced a partnership.
TV App Agency will add Foxxum‘s Smart TV platform to its list of smart TV platforms, Set-Top Boxes and Gaming Consoles supported by their TV App Engine, such as Samsung, Panasonic, Opera TV, LG, Roku and Sony, thus further expanding the global reach their customers are able to achieve through these Connected TV devices.
Through this partnership Foxxum can integrate all apps provided by the TV App Agency to their existing portfolio of international Smart TV Premium content. With this they are setting up an even more attractive foundation for hardware clients with built-in Foxxum Smart TV solutions:
“We define ourselves as a company supplying Smart TV solutions into different market segments. Extending our rich international content portfolio with TV App Agency apps aims at existing and potential clients in the fields of device manufacturing, making our and their Smart TV platform a unique selling argument, “explains Ronny Lutzi, CEO at Foxxum
“Referring to our list of partners on the other hand we provide tremendous reach to content providers to monetize their content.“
The Genuine Gemstone Company is TV App Agency’s first customer to be added to the platform. One of the UK’s fastest growing companies has seen the huge potential in Smart TV and has sought out TV App Agency to develop their Gemporia Smart TV app for all the major Smart TV platforms including the Foxxum Smart TV portal.
“We see Smart TV as a core element of our strategy to make our live jewellery auctions easily accessible wherever our customers are and TV App Agency have been an excellent partner in developing our app for all major platforms,” said John Bennett, eCommerce Director at The Genuine Gemstone Company.
“Our goal is to provide our customers with worldwide reach across as many platforms and devices as possible through our TV App Engine. We are delighted to have Foxxum’s Smart TV platform as part of this offering and to be able to deliver the Gemporia app to all the major platforms worldwide,” said Craig Park, Marketing Executive at TV App Agency.
