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Amazon prepares for European launch Fire TV

April 15, 2014 08.08 Europe/London By Robert Briel

AmazonFireTV_HomeScreen_FrontAmazon is preparing a launch of its new Fire TV streaming set-top box in Europe.

The Luxembourg-based European HQ of the company has filed a request for registration of the trade name Fire with the Office for Harmonisation in the Internal Market (OHIM).

Amazon launched Fire TV in the US as a competitor to Apple TV and Roku. Priced at $99 (€72), the device gives access to a multitude of services including Netflix, Prime Instant Video, Hulu Plus, WatchESPN, and Showtime.

With the US launch, Amazon did not disclose any details about future launches outside the US.

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Filed Under: Editor's Choice, Top Story, Web TV Tagged With: Amazon, Apple TV, Europe, Fire TV, Roku Edited: April 16, 2014 10:02

Robert Briel

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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