Known as AustriaSat Magyarország, it is backed by Luxembourg-based M7 Group, which has signed a long-term contract with Eutelsat for two 33 MHz transponders on the Eutelsat 9A satellite. The launch follows the acquisition of HelloHD by the M7 Group.
M7 Group’s TV ventures include CanalDigitaal and Online.nl in the Netherlands, TV Vlaanderen in Flanders and TéléSat in French-speaking Belgium. The company has also entered into Central Europe, notably Austria, the Czech Republic and Slovakia with the AustriaSat and Skylink pay-TV services.
Jaromír Glisník, member of the Board of M7 Group, said: “With the launch of AustriaSat Magyarország we want all of our Hungarian customers to enjoy an easy and entertaining TV experience via a state of the art service and personal customer care. We are confident that this new platform will follow the same path of development as AustriaSat in Austria and Skylink in the Czech Republic and Slovakia.”
The 55 channel package will feature some of the most popular Hungarian public and private TV channels, the platform includes 12 channels in HD and comes in three packages, Start, Optimal and Maximal, for monthly subscriptions ranging from €6.75 (1,790 HUF) to €20.90 (6,490 HUF).
A dual feed installation is being encouraged for viewers to take advantage of the free-to-air channels from the Eutelsat Hot Bird neighbourhood at the nearby 13 degrees East.