The Baby channel arrives to Samsung smart TV with a new international distribution deal.
The channel’s VOD service, presenting programs targeted at toddlers aged up to five years old, launched as an App on Samsung smart TVs.
The Baby Channel service contains hundreds of hours of animated programs for babies and toddlers, “striving to encourage creativity, curiosity, imagination, and introducing educational values such as social & basic skills, health habits, numbers and vocabulary.”
Vonetize, the company behind the Baby Channel service, is a provider of smart TV apps with recent successes around the world such as The Bollywood Channel, Total Music and Mentors Channel applications.
The company is building content worlds and tailored technology solutions for smart TV manufacturers, and has identified the need to offer a safe viewing environment for children, with appropriate and curated educational video content.
Content categories include: Basic Skills, Story Time, Creativity, Fun and Animals, and presents content from brands such as ‘Luli’.
The service is subscription-based, priced at $4.99 per month for unlimited viewing on Samsung Smart TVs. Other smart TV platforms will be added in the following months. As part of the launch, the channel will be available for free until January 15, 2014.