84% of all TV homes in the Netherlands watch digital TV, with cable still the dominant platform.
There are 7,431,000 TV homes in the country, according to the latest figure from ACM, (the Authority for Consumer and Market). 4,820,000 homes subscribe to cable, of which three-quarters are now digital (3,643,000).
6% of all homes remain analogue only (cable), while 49% of the homes have both analogue and digital reception. The digitisation of cable homes is still progressing, but according to the Authority at a slower speed.
The four biggest platforms are Ziggo, UPC (both cable), KPN (IPTV + DTT) and Canal Digitaal Satelliet (satellite DTH). Cable continues to lose market share. On June 30, 2013, 64% of all Dutch TV homes subscribed to cable, compared to 71% on June 30, 2011.
The total turnover of all platform on a retail level is €1,691 million, of which €1,235 million is cable.
A public version of the Authority’s report (7 page PDF of a power point, in Dutch only) is available for download from our website here.
