A+E Networks UK will launch female-skewed Lifetime in the UK this November.
The launch marks the European debut for the Lifetime brand, one of the top ten female-targeted cable networks in the US.
The broadcaster has also announced a twelve-month multi-media partnership with Citizen Watch UK for Lifetime. The exclusive partnership comprises full brand integration across all Lifetime media on and off air as well as the marketing campaign planned for the launch.
Lifetime boasts a wealth of talent both in front of and behind the camera. Drama series confirmed for the UK launch include The Client List, executive produced by, and starring Jennifer Love Hewitt.
Distinctive factual entertainment series include Dance Moms, plus the celebrity chat show The Conversation with Amanda de Cadenet, from executive producer Demi Moore.
Some of the hit US movies already confirmed for the channel in the UK include exclusive UK premieres of Liz & Dick, starring Lindsay Lohan and Talhotblond directed by Courtney Cox.
