Levira has entered into an agreement with the new linear channel Horse1.
Under it, the Tallinn-based company, which is one of the largest providers of TV playout and media management services in Northern Europe, will provide playout services for the channel in the Nordic markets from September 23.
HorseTV, which is making its debut this month, is a focused lifestyle pay-TV channel targeting the equestrian market in the Nordics.
Offering live streaming and broadcasting up to 18 hours a day, seven days a week, it will also offer sVOD and a catch-up service.
At launch, the channel will be available at horse1.se and Telia IPTV.
