CTC Media has launched a touch-free motion activated cooking app, which is a first for the Russian market.
Developed by the international cross-media company Screenz, it is supported on iOS and Android mobile devices with a built-in camera and can be operated using a unique gesture system that does not require users to physically touch the screen.
The app is initially being offered on Domashny and contains over 400 recipes from the channel and website, split into a number of categories.
It also contains video recipes from the chefs and stars of Domashny, as well as daily tips and advice.
CTC Media is backed by Modern Times Group (MTG) and one of the leading commercial broadcasters in Russia.