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Online makes it for ITV

February 27, 2013 09.53 Europe/London By Julian Clover

ITV Player October 2012ITV has witnessed a 1% revenue growth in its Broadcast & Online division, driven by a strong showing in Online, Pay & Interactive.

Improvements to the ITV Player, which has previously lagged behind the BBC iPlayer have been rewarded with a 22% improvement in long form video requests, largely from mobile devices.

ITV said that its new pay deals with platform owners have helped deliver growth in our pay revenues.

It is also forecasting strong growth in Online, Pay & Interactive and its Studios business during 2013.

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Filed Under: Newsline Tagged With: ITV Edited: 27 February 2013 09:53

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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