The new Ukrainian DTH platform Lybid TV has started test broadcasting and is now expected to launch commercially in the first quarter of 2013.
However, quoted by Kommersant, its development director Vyacheslav Mordachev said that it has still to receive a licence. He added that Lybid TV would target viewers living up to 30km from large cities as they are not currently able to receive quality TV services.
Mordachev also said that reception equipment and installation costs for Lybid TV would amount to around $70 (€53.2).Viewers would be offered 20-25 national packages for free for a period of three years, followed by a nominal $5 a month, along with a number of premium and pay-TV packages.
