PIKE 2012 – Jachranka. Poland’s national public broadcaster TVP plans to shortly start offering VOD services on its new hybrid platform.
Speaking in a panel discussion on how new technologies shape the development of cable, Wieslaw Lodzikowski, the director of TVP’s technology department, said that the broadcaster had begun work on the platform in April 2011.
Its first app was for Euro 2012, which was then followed by others including one for the Olympic Games.
Importantly, Lodzikowski also said that although the cable operators had up until now shown little enthusiasm for TVP’s hybrid services, it is interested in providing ones specifically made for operators.