TIHANY -2012. Consolidation in Hungary’s cable industry is starting to take place in two surprising ways.
Speaking to Broadband TV News, Ferenc Kéry, the president of the Hungarian Cable Communications Association (HCA), said that Digi TV has in the last month set up a company named I-TV that is reaching agreements with smaller cable operators in which it supplies them with the same programming as that already offered by Digi TV to its own subscribers.
The appeal of this to smaller operators is that they do not have the worry of having to deal directly with content providers.
Separately, a group of 10-15 mid-sized operators have just teamed up to form what they call the National Programme Distribution Cluster.
Serving a combined total of 100,000-150,000 households, they hope in this way to compete more effectively with larger players in the industry.