The Russian music-based channel Muz TV has been rebranded as Yu.
Alongside this has come a significant change in its programming, with the service now offering a wide variety of new content including high quality reality shows, art and animated movies and news targeting a young audience.
The service is also now available in real time on the internet.
Muz TV/Yu was launched in 2006 and is operated by the YUTV holding company.