Switzerland’s 3 Plus Group will launch a new TV channel this autumn.
Known as 4+, it will make its debut on upc cablecom and be initially offered exclusively by the cable operator in both its analogue and digital packages.
3 Plus Group has a history of working with upc cablecom, having launched its first channel 3+ exclusively on the cable network in August 2006.
While 3+ predominantly shows top series and entertainment made in Switzerland, 4+ will focus on feature films.