Virgin Media has introduced a new interactive dance app on TiVo. It has been created by award-winning entrepreneur and member of the Virgin Media Pioneers community, Zoe Jackson.
It offers dancing divas the chance to move in time with Flawless, Chris and Wes, Abyss, Boy Blue, Alleviate, Unity UK and Masters of Motion. Dance classes available on demand, covering a wide range of styles including street dance, contemporary and hip hop.
The Living the Dream app also features interviews with some of the dancing world’s finest choreographers and leading dancers plus behind the scenes footage from popular reality dance shows, west end productions, premieres and worldwide dance competitions.
Zoe Jackson, managing director of performing arts company Living The Dream said, “We’re really excited about our very first foray into TV and creating an app for TiVo. As well as providing great entertainment, this is a great way to get more people off the sofa and dancing in their living rooms, whether they’re keen dancers or simply looking for a way to keep fit, there’s something for everyone.”
Aleks Habdank, director of digital entertainment at Virgin Media said, “We’re extremely proud of the success of our Virgin Media Pioneers community and it’s been a pleasure working with Zoe to develop this app. The flexibility of our TiVo service allows us to champion the creative industries, giving them the platform to reach hundreds of thousands of living rooms across the UK.”
Virgin Media is working with a variety of partners on a range of new apps and next generation interactive services for the TiVo platform.