DIGITAL TV SUMMIT – 2011. BSkyB plans to invest £600 million (€700.2 million) a year on UK commissioned content by 2014, compared to the £380 million it spent last year.
Its total investment in content this year, according to commercial director Rob Webster, will amount to £2 billion, a big chunk of which will be for sport.
Commenting on the pay-TV market in general, he said that there are still 10.4 million homes in the UK and Ireland not receiving services and they represent a “big opportunity” for the company.
Webster also said that although the migration to HD at Sky was steady, there were “no plans to turn back in the SD base”.
Sky will also look at OTT opportunities and welcome the competition offered by Netflix when it enters the UK market next year.
