High TV 3D has announced its launch on UPC Romania with over 400 hours of native 3D programming. It is the first 24/7 channel in 3D on the cable network.
Apart from the strong emphasis on 3D, High TV 3D lineup also encompasses lifestyle and entertainment programmes such as far-flung exotic destinations, coverage of exclusive parties, celebrity news and gossip, and a slate of in-house productions such as reality shows.
“It is indeed a major milestone for us, as an international 3D channel, to be present in Romania on the leading platform with the highest reach,” said Eric Klein, CEO of High TV 3D. “We are excited to be bringing the very best in lifestyle and entertainment programming to an audience that embraces Entertainment as the very essence of their culture.”
“We look forward to presenting High TV 3D eclectic programs to territories across the rest of Europe,” added Klein.
At the end of Q2, UPC Romania had a total of 1.12 million TV customers.
