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MTG extends football rights in Baltics

September 20, 2011 16.28 Europe/London By Chris Dziadul

MTG has prolonged its exclusive live broadcasting rights to UEFA Champions League and UEFA Europa League football in Estonia, Latvia and Lithuania for another three years.

The rights have been acquired via TEAM Marketing, UEFA’s worldwide sales and development agent for the commercial rights to both competitions and include – but are not limited to – broadcast coverage on free TV, pay-TV, mobile devices and the internet until the end of the 2014/5 championship.

MTG will broadcast all Champions League Europa League matches on its free TV channels and Viasat Sport Baltic premium pay-TV sports channel.

MTG hold the broadcasting, mobile and online rights to the UEFA Champions League in Sweden, Norway and Denmark, as well as the three Baltic Republics.

It also holds the broadcasting rights in Finland, Bulgaria and Ghana.

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Filed Under: Central & East Europe, Newsline, TV Tagged With: Modern Times Group (MTG) Edited: 22 September 2011 06:17

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