Time Warner Cable has said that its VOD business dropped significantly in the last quarter, according to US blog All Things D. Asked to explain where the drop came from, CEO Glenn Britt explained that instead of renting 3 Way Cheating Wives in HD for $9.98 (€6.97), his customers are getting their fix on the Web for free.
All Things D quotes Britt as saying” One of the things going on with VOD is that there’s been fairly steady trends over some time period now for adult to go down, largely because there’s that kind of material available on the Internet for free. And that’s pretty high margin. That’s been not just this quarter, but going on for some time period.”
His remarks come at a time when there is much uncertainty in the cable business about the inpact that online VOD services such as Hulu Plus, Netflix, Apple TV and Amazon are having on their business. Until now, most cablers are downplaying the effect of such services – but it is well-known secret that across the world the porn business, but in linear channels and VOD, is hurt by the wide availabilty of free adult entertainment on the web.
