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Roku adds blinkx video search

May 26, 2011 19.31 Europe/London By Robert Briel

Video search engine Blinkx has announced that its app is now available on Roku. The app can be found in Roku’s channel store and allows customers to search, discover and watch videos from blinkx’s extensive index of professionally produced content.

Introduced in 2008, Roku streaming players provide a way for customers to access a variety of entertainment choices instantly on their TV. In 2009, Roku added the Roku channel store, the first true app store and open development environment for long- and short-form streaming entertainment to the TV, now with more than 225 entertainment channels including blinkx.

“Roku recently hit more than 15 million channel downloads, in part due to our expanding selection of entertainment in the Roku Channel Store,” said Jim Funk, VP of business development at Roku. “With the addition of this new app to our growing content library, our customers will be able enjoy the rich online video content that blinkx has to offer, directly from their TVs.”

The blinkx app for Roku gives customers the ability to search through blinkx’s index of premium content and immediate access to four distinct and engaging video channels:Sports – an action-packed channel showcasing the latest highlights, interviews and game updates from the world of sports; News – a breaking news channel featuring top stories from around the world, culled from the “Inform Me” channel on blinkx.com; Popular – an editorialized roundup of the most popular videos from across the Web, including the latest shocking news from Hollywood and jaw-dropping human feats and Fun – a riveting playlist of hilarious bloopers, amazing stunts, ridiculous pranks and cute animals, drawn from blinkx Beat

“Roku’s streaming players are renowned for bringing the best in entertainment to TVs,” said Suranga Chandratillake, founder and CEO at blinkx. “We’re thrilled to offer the blinkx app, which combines our robust video search technology with our massive index of professionally produced video, to Roku customers everywhere.”

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Filed Under: Connected TV, Newsline, Tech, Web TV Tagged With: Blinkx, Roku Edited: 26 May 2011 19:33

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About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

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